Hey, I’m Sara!
I’m a Boston-based writer and editor with eight years of experience in copywriting, lifestyle journalism, and organic social media management.
Whether I’m penning a magazine feature for a luxury resort, crafting a search engine-optimized blog post for a marketing agency, or developing and executing an organic social media strategy for a wedding venue, I’m happiest when doing what I do best: telling stories.
What I Do:
Content Marketing & Copywriting
As a Content Manager for Hawthorn Creative, I write engaging feature stories, craft action-driven social media strategies, and develop top-notch website copy for travel and hospitality clients. Working with brands like Opal Collection, the New Hampshire Lakes Region Tourism Association, and Benchmark Resorts & Hotels, I produce inspirational travel content that converts digital audiences into soon-to-be guests.
Lifestyle Journalism
I’ve contributed lifestyle articles to a range of digital publications — from a reported feature on London’s “Pho Mile” for Something Curated to a collection of neighborhood and restaurant guides for BOStoday. I also previously served as associate editor for The Pure Wander Travel Blog (where my love for travel writing took root!). I particularly enjoy writing about New England and its many historic, charming destinations. See my print and digital writing samples.
Social Media
From wedding venues to resort collections and local media startups, I’ve managed social media strategy for a wide variety of brands and publications. Taking a journalistic approach to social media content creation — and always keeping an eye on the latest trends — I produce clean, scroll-stopping copy paired with captivating visuals. (I’m also Canva Pro’s biggest fan.)